Second-Wave Millennials

Tapping the Potential of America’s Youth

Available Now!

 
AdobeStock_157892813.jpeg
SWM-frontcover.jpg
 
This book is a must-read for all leaders who want to foster a more productive, rewarding, and harmonious work environment that is good for all generations. It explains the root causes of our differences and puts to rest often-repeated myths about generational behaviors.
— George Borst, CEO, Toyota Financial Services (retired), Board of Trustees, PIMCO

One of the top reasons Millennials leave jobs is due to poor management. Millennials choose to work for and stay with “employers whose values reflect their own.” They place a higher emphasis on purpose as opposed to growth or profits. The three best ways for companies to provide a sense of long-term loyalty are identifying, understanding, and aligning with their values; supporting Millennials’ ambitions and professional development, and having a mentor. Additionally, the strongest ways to attract—and keep—the best working Millennials include a simple and sophisticated digital presence, and promoting a company climate that is positive and team-oriented.

Second-Wave Millennials reveals:

  • Five ways to craft an ideal workplace for all generations
  • The seven primary traits of Millennials
  • Four lifestyle themes that make up the core of a Millennial’s identity
 

About the Author

 
WW Headshot Nov2016.jpg

Warren Wright

Warren Wright is Founder and CEO of Second Wave Learning, a training and talent development firm that helps companies attract and retain Second-Wave Millennials. Their signature program, Slay the Job®, teaches soft skills, emotional intelligence, and generational collaboration in order to create more intention and awareness among all employees. He keynotes frequently at conferences, corporate events and companies about the impact of generations in the workplace and society at large. Warren is a First-Wave GenXer, and has worked as a salesperson, manager, and executive in radio and TV, survey research, strategic consulting, and leadership development, as well as several start-ups. He lives in Northern Virginia with his wife, and has two First-Wave Millennials.

 

Praise for Second-Wave Millennials

 
AdobeStock_205914423.jpeg
This concise and timely book is a roadmap for creating workplaces where employees of every age thrive, and in thriving drive productivity and innovation.
— Liz Fuchs, Director of HR, Association for Talent Development
AdobeStock_148428760.jpeg
This book is a must-read for all leaders who want to foster a more productive, rewarding, and harmonious work environment that is good for all generations.
— George Borst, CEO, Toyota Financial Services (retired), Board of Trustees, PIMCO
AdobeStock_182188893.jpeg
A brilliant approach to understanding generations in the workplace, and how they can collaborate more effectively.
— Andrea Garabedian, VP, Sales Marketing, Twitch